Available at: https://www.marketingtutor.net/pestle-analysis-of-banking-industry/ (Accessed 24 August 2022). The National Minimum Wage Act, No. The current account balance for Sri Lanka was estimated to be negative at USD 1.932 billions for the year 2016 and is expected to decrease at a CAGR of 2.35% and reach USD 2.364 by 2022. (Perera 2006) The traditional grocery store concept has been evolving in to a Mega Stores and the heavy discounter concept which carry all the goods shoppers want (Stanton 2007). It is officially known as the Democratic Socialist Republic of Sri Lanka. Available at: https://www.notesmatic.com/banking-industry-pestel-analysis// (Accessed 24 August 2022). Opportunity Looking at economic value indicator for the 2009-10 though retailer has not performed to the expectation the modern supply chain and consumer food industry together have archived their expectations compare to last year. Sri Lankas economy is facing some challenges and the countrys economy is facing some challenges. Over the years, the banking industry has reached magnificent customers and created millions of jobs. D. Chaired Professor of Management Science INSEAD (Singapore & Fontainebleau France) www . Other than that, hes a fun loving person. Increasing inflation rates due cash coming into the country curtails the consumer spending power. KFP PLC engages in manufacturing a range of products these include processed meats and crumbed products as well as the sale of raw meats. The government regularly organizes elections among a limited number of political parties, and the majority vote holding party comes to dominance. Exit barriers are not high in the grocery industry as any retailer could easily sell of its business to another operator. Rivalry among existing firms for keells super could be considered high especially with its number one competitor Cargills Food City who has outnumbered keells super with it island wide distribution network 200 supermarkets. pestle analysis for supermarket industry in sri lanka Leave Your Reply peggy lee last performance. The country needs a lot of reforms like equal treatment of minorities, human rights, communal harmony, and a stable political environment in order to compete with the world. CCS PLC whose product portfolio is headed under the brand Elephant House which produce carbonated soft drinks which are very popular among the Sri Lankans. Other minority religions are Hinduism (12.6%), Islam (9.7%), and Christianity (7.4%). . PESTLE Analysis of Sri-Lanka Sri Lanka, officially the Democratic Socialist Republic of Sri Lanka, is a country in South Asia. In EdrawMaxs Pestle Analysis of the banking industry we will find out how political, social, economic, technological & legal factors affect the banking sector. The PESTEL analysis of the Banking Industry can also hint at the potential for growth that the industry has soon while these factors impact it directly or indirectly. The aim of this assignment is to discuss the external environmental analysis of Coca-Cola. SLIM-Nielson Peoples award 2009- Most popular FMCG Beverage brand of the year. This agricultural and farming industries leading to backward integrations with grocery industry which has influence the above Mega Stores concept and consumer products FMCG, and convenience food and frozen confectioneries which have shown huge potential in becoming one of the lucrative industries encouraging large corporate players JKH investing in this area. Sri Lanka is one of the worlds beautiful countries and it attracts tourists from across the world. Free resources to assist you with your university studies! Thus, they conduct most of their transactions online. Most of Keells supper product characteristics would put one or the other as a commodity since they have been in the market for the last 20 years and they are popular brands among the consumers. Due to Dialog the Sri Lankan mobile industry has achieved new heights and has come at par with the developed world. It is creating a perfectly competitive environment. Customers are getting attracted to better interest rates and customer service. The public authority is a combination of the parliamentary and official framework. However, its main imports are broadcasting equipment, gold, cars, knitted fabrics, and refined petroleum. Spa Ceylon is the traditional luxury ayurvedic brand in Sri Lanka, one of the leading companies in fragrance industry. Major political instability and distressed government finances have blighted Sri Lanka, which is mostly unfree for economic freedom. You can start customizing the PESTEL analysis diagram as per your requirements. The telecom company operates 2G, 3G and 3.5G mobile services, supporting the current trends in . As Sri Lanka has ended a thirty year old ethnic conflict with liberating the north and east of the country from the rebel activities, country is spear heading to a rapid development of infrastructure with, adding more kilometers to the road network and expanding them, with new second international harbor in Magampura Hambanthota District south of the country commencing its operation last august. It also helps firms carry out their business by offering them loans. Technological advances have helped the bank to provide customers with a safe-and-secured service. It was known as Ceylon until 1972. In analyzing the macro-environment, it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organizationssupply and demandlevels and its costs (Kotter and Schlesinger, 1991; Johnson and Scholes, 1993). Both presidential and parliamentary elections are behind us ensuring greater political stability encouraging investments. The Essay Writing ExpertsUK Essay Experts. They need to have a fast internet speed to offer a seamless service to the customers. The geographic location of the island played a significant role in history from a strategic point of view. PESTEL Analysis diagram requires you to add Political, Economic, Sociological, Technological, Legal, and Environmental content so that the reader will understand what influences an organization. You can download the paper by clicking the button above. (KS 2010), (Figure 02) (JKH Sustainability Report 2009, 2010). In EdrawMax's Pestle Analysis of the banking industry we will find out how political, social, economic, technological & legal factors affect the banking sector. Post author: Post published: March 13, 2023 Post category: happy birthday, grandson text Post comments: perdue chicken commercial voice 2022 perdue chicken commercial voice 2022 Dedicated to your worth and value as a human being! With this the buyers bargaining power to push prices down for Keells super would be low they sell FMCG products and these have very low margins and high brand equity which makes buyers willing to pay. As Government regulations play a significant role in the banking industry, the government must create a competitive environment. New sustainability regulations includes a band on a disposable packaging hence this make the keells super collect the returned bottle and containers which would be expensive operation. Millennials and students prefer to carry their debit and credit cards. Pestle analysis of Sri Lanka. So I did it on Sri Lanka. Always keeping abreast of the industry through strategic investments in state of the art food processing technology and constant R & D orientation, companywide quality control system such as ISO 22000 certification, which has transformed the KFP PLC to the market leader it is today. Porter stated that five forces are deciding an industry either beneficial at future or it will become a case study and commerce practice (Porter, M.E., 2008). Life expectancy is very good as evidenced from the fact that it is 72 years for men, and 78 years for women (BBC, 2019). We're here to answer any questions you have about our services. - ppt download Free photo gallery. Ansoff Matrix in McDonalds (McDonalds Growth Strategy), Impact of technology on sports development, https://www.amnestyusa.org/countries/sri-lanka/, https://www.bbc.co.uk/news/world-south-asia-11999611, https://www.britannica.com/place/Sri-Lanka, https://www.worldbank.org/en/country/srilanka/overview. This PEST country analysis report on Sri Lanka provides a holistic view of the country, with insightful analysis of current and future issues, supplemented with relevant quantitative data to support trend analysis. Copyright 2017 2025. They have installed ATMs and opted for mobile banking services so that the customers do not have to arrive at the branch for small transactions. Threat of New Entrants will add new capacity also the new entry would have a desire to gain market share and substantial resources. The banking system in a country is usually regulated by government laws (sometimes by both the federal and union government). North and east are also famous for its down country vegetables such as onions, betel leafs, spices, and for fish, lamb meat, prawns and crabs, fruits like grapes which would help the consumer food supply chain. There are2 types of environmental factors: External: The economy In a bad economy, even a well-run business may not be able to survive. PESTEL analysis for Glomark, SWOT analysis for Glomark, current marketing mix of the Glomark are discuss here. (JKH PLC N A). Economy forces. How to Do a PESTEL Analysis in EdrawMax, 2,027,667 (commercial banking industry in the USA). Looking further into the analysis proves that this competitive strategy could be best approach to retain competiveness of other forces, since keels super can and has build unique brands which have high brand loyalty giving them big margins on brand equity. Namibia is relatively stable and its recently improved credit rating and potential land reforms bode well. Each of the forces is determined how competitive in that industry as well as the structure of the industry. Study for free with our range of university lectures! On the other hand new sources of fresh supply and live stocks to the supply chain of Keells Super. Being competitive and looking at the best competitive strategy by looking at the SWOT analysis it is evident that opportunity are opening up for Keells Super for expansion and increase of market share indicating best approach would be aim at a broader target a mass market strategy best suits as opposed to a focus. 1498 Words; 6 Pages; Good Essays. PEST Analysis is a very advanced way to determine the external parameters that affect a business or industry. The retail industry was able to hold itself up even during the recession. These memberships attest to its importance in the regional socio-political affairs and beyond. Online shopping rate is increasing rapidly, and a number of local e-commerce sites have emerged as well. 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